Empowering exceptional marina management


A marina or boat club consists of two layers, the facility and a community of boaters. Swell Advantage has been developed to help you manage both layers together. The result is an intuitive, transformational tool that streamlines and simplifies marina and club management towards more revenue and happier boaters. 


Secure Data Management

Having organized, complete and actionable data allows you to make the right decisions and allows you to provide exceptional in-the-moment customer service anywhere in the facility. The Swell platform seamlessly manages float plans, transient requests, marina applications, wait lists, trade lists, boater communications, each boater’s individual ledger and analytics towards smooth sailing in operations.

At the same time you have a responsibility to safely manage customer data and protect your operations from malware and ransomware. With a deep background in information management for top universities and developing technology for the military, the Swell team and product are focused on keeping you and your customer’s data safe.


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Advanced Communication

Swell simplifies your daily routine allowing you to focus on your customers with all of their information at your fingertips. Customer profiles and communications can be accessed on any mobile device, anywhere in the marina. 

Use e-mails, text messages, phone calls, snail mail, and fax to communicate with customers all through one interface. Messages can be translated into different languages, scheduled to fit boater lifestyles, and sent to specific groups of customers. Automated communications handle things like insurance and accounts receivable reminders.

Swell allows your team to work together to provide an exceptional level of customer service. 


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Operational Accountability

In a dynamic, high touch environment like a marina, waterfront or club coordinating between staff is usually where operations get stalled. Customer service involves interacting with more than one staff member over multiple days, and key staff have mission critical information that co-workers need even when they can’t be found or have a day off.

With individual staff logins, action tracking, full communication tracking, lots of space for notes, comprehensive analytics and a full training program for new staff, Swell is designed to help staff spend less time chasing each other for information and more time focused on the client.


Want more information?

We're happy to send you more info, visit your facility when we're in the area or jump online for a demo. Please fill out the form below and we'll follow-up shortly!

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For Marina Admin

Spend less time on repetitive communications and more time providing personalized customer service.

 For Dockmasters

Manage the complexity of slip turnover and boater engagement with decision making and communications support.

For Marina Owners

Find missed revenue, tap into new revenue streams, reduce overhead and gain a better understanding of what drives your business forward.